Mimir vs Looppanel

Looppanel helps you analyze interviews. Mimir turns interviews into product decisions.

At a glance

DimensionMimirLooppanel
Core approachAI analyzes feedback, generates ranked recommendationsInterview transcription with auto-tagging and affinity mapping
Time to first insight~60 secondsMinutes for transcription; hours for full analysis
Output typeRecommendations with specs and agent tasksTagged transcripts, auto-generated notes, and affinity maps
AI capabilitiesFull pipeline: extraction, synthesis, recommendations, projectionsAI transcription, auto-tagging, smart note generation
Best forPMs and founders who need to decide what to buildUX researchers running formal interview studies
PricingFreeFree tier; paid starts at $30/user/month

Research analysis vs product decisions

Looppanel is built specifically for user interviews. It records calls, generates transcripts, auto-tags themes, and creates affinity maps that help researchers see patterns across multiple interviews. If your workflow is "run 10 interviews, synthesize findings, present to the team," Looppanel accelerates that beautifully.

Mimir takes a broader view. It ingests interviews alongside support tickets, survey data, product analytics, and any other feedback you have. Then it synthesizes everything into ranked recommendations — not just "here are the themes" but "here is what you should build and why." The output is a product decision, not a research report.

Looppanel is optimized for the research process. Mimir is optimized for the decision that comes after research.

Input flexibility matters

Looppanel is focused on interviews. It does interview recording, transcription, and analysis exceptionally well. But if your customer signal comes from multiple channels — support tickets, app reviews, Slack messages, sales call notes — Looppanel does not handle those formats natively.

Mimir accepts any text-based input: paste raw text, upload CSVs, PDFs, images, or import from connected tools like Intercom and Slack. This matters because product decisions should be informed by all available evidence, not just interviews. A pain point mentioned in 3 interviews and 50 support tickets is more urgent than one mentioned in 3 interviews alone.

Where Looppanel genuinely shines

Looppanel is exceptional for formal research workflows. Its call recording integration means you do not need a separate transcription tool. The auto-tagging saves hours of manual work. And affinity maps are a powerful way to present qualitative findings to stakeholders who are not going to read raw transcripts.

If your team runs structured interview studies and the primary deliverable is a research report, Looppanel is the better tool. Mimir does not record calls, does not generate affinity maps, and does not help you manage study participants. It picks up where the research ends — turning findings into product action.

Who should use what

Choose Mimir if...

  • You want product recommendations, not research reports
  • You need to analyze interviews alongside other feedback sources
  • You want development-ready specs, not affinity maps
  • You're a PM or founder making product decisions, not running formal studies

Choose Looppanel if...

  • You run formal interview studies with call recording and transcription
  • You need affinity maps and structured research deliverables
  • You're a UX researcher who needs tools built for the research workflow

Try Mimir free

Paste customer feedback and get ranked product recommendations in 60 seconds. No setup, no credit card.

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