Blog
Frameworks, teardowns, and ideas for product managers who want to build what matters.
Customer research4 articles
Your prioritization framework is fine. Your inputs are garbage.
RICE, ICE, Value/Effort—every prioritization framework fails the same way. Not because the math is wrong, but because you're scoring guesses instead of evidence. When your research is scattered across seventeen tools, even the best framework just gives you confident-sounding fiction.
You're documenting insights, not making decisions
Most teams don't have a research problem—they have a synthesis problem. They interview users, collect feedback, and file everything away. What they don't do is argue about what it means until they have conviction. Here's why that gap exists and how to close it.

Your first 30 days as a new PM (what actually matters)
Most new PM onboarding advice is generic. Here's what actually matters in your first month: building customer intuition fast, establishing your evidence system, and learning to ask the right questions.

How to synthesize 20 customer interviews without losing your mind
Most PMs drown in interview transcripts. Here's a systematic framework to extract themes, rank severity, and decide what to build — whether you use a spreadsheet or AI.