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Frameworks, teardowns, and ideas for product managers who want to build what matters.
Prioritization5 articles
Feature factories run on fake conviction, not bad processes
Feature factories don't happen because teams lack discipline — they happen because teams lack ground truth. Your RICE scores are fine. The problem is you're scoring made-up numbers based on scattered feedback, selective memory, and manufactured conviction.
Your prioritization framework is fine. Your inputs are garbage.
RICE, ICE, Value/Effort—every prioritization framework fails the same way. Not because the math is wrong, but because you're scoring guesses instead of evidence. When your research is scattered across seventeen tools, even the best framework just gives you confident-sounding fiction.
Stop building features nobody asked for
Feature factories ship fast and learn nothing. Here's how to break the cycle of building features that technically work but nobody actually uses.
How to say no to feature requests without burning bridges
Saying no to feature requests is the most important skill in product management. Here's how to do it without making enemies — and how to make your no more persuasive than most people's yes.
The evidence-based approach to feature prioritization
Gut-feel prioritization ships the wrong features. Learn how to map customer evidence to themes, assess impact, and present data-driven recommendations to stakeholders.